Brand Management Strategy

While The 20/20 Network cannot claim a full compliment of marketing tools, we are able to assist small- to middle-market private companies with their branding strategy. We tailor our tactics to the individual needs of those companies. 

In 2010, we began to work with a general contractor that was recovering from the Great Recession. We helped the client focus on the audiences that might help them grow their business. We then developed tactics that put them in front of those audiences regularly and with a succinct message. We brought in partners to design advertising and marketing collateral. We sought sponsorships and partnerships that would put that contractor in front of those targets regularly. We put them into the business media spotlight.  The client stayed consistent in their advertising and sponsorship spending. Relationships that once were small blossomed into bigger and bigger engagements. Word of mouth spread the good work this contractor did. 

Nine years later, the company has tripled its revenue and looks to continue that growth.